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Yellow Kite has signed professor of innovation and entrepreneurship at Bayes Business School Dr Costas Andriopoulos’ Purposeful Curiosity: How Asking the Right Questions Will Change Your Life.
Executive Publisher Liz Gough pre-empted world rights in a joint deal with Lauren Marino, editorial director at Hachette Go in the US, from Ben Clark at the Soho Agency.
The publisher says Purposeful Curiosity offers a masterclass in curiosity, featuring fresh research and practical strategies to help readers see through the "noise" of information overload, hone their focus, ask good questions and turn their passions into a powerful drive to help them achieve their goals.
The book includes interviews with Formula One engineers, opera singers, scientists working to grow food on Mars, visual special-effects artists, polar and space explorers, investors, Michelin-starred chefs, storm chasers and more, to demonstrate how purposeful curiosity can be used to challenge the status quo, solve complex puzzles, help us immerse ourselves in the unknown, and discover fresh ways of thinking in our daily lives.
Gough said: “This fascinating book is not only inspiring but practical as it teaches us how to overcome setbacks, sustain focus and find meaning and purpose in our ideas – no matter how crazy they may seem at first.
“Costas challenges us to think about what is possible, and the steps needed to get the outcome you desire. This book will ignite curiosity and motivate readers to truly discover what they are capable of. We are thrilled to be publishing it at Yellow Kite.”
Andriopoulos, also the director of Avyssos Advisors, an innovation management consultancy, said: ‘‘This book has been a labour of love; curiosity is something I have wanted to write about for some time. I’ve long wondered how we can channel our curiosity to push beyond what is known, discover new territories and reach our goals.
“I hope that by distilling key lessons from uber-curious individuals and sharing their insights, tips and stories in this book, I will start a movement around the power of curiosity. I want to inspire readers to recognise their itch and go for it. Now!”