Bonnier appoints Power to head children's marketing and publicity

Bonnier appoints Power to head children's marketing and publicity

Bonnier Books UK has appointed Rob Power from David Fickling Books to head marketing and publicity for its children's and YA trade division.

Power joins the company in September, reporting to digital and business development director Emilie Marneur. He was most recently senior publicity and marketing manager at David Fickling Books where he delivered campaigns for authors Jamie Smart, Michael Morpurgo and Sir Paul Nurse. Before that, he was deputy publishing manager at Rebellion Publishing, the publishing arm of European games development company Rebellion.

In the newly-created role at Bonnier, Power will lead the children’s publicity and marketing team, overseeing campaigns across the children’s and YA division, including imprints Big Picture Press, Piccadilly Press, Hot Key Books, Studio Press and Templar Books.

Power said: “I'm absolutely delighted to be joining Bonnier Books UK. Their lists are packed with everything I love about children's publishing: amazing stories, mindblowing non-fiction, incredibly talented authors and illustrators, and some of the most exciting brands in the world. Emilie Marneur and the team have a fantastically creative and forward-thinking approach, and I'm really looking forward to working with them all. It's going to be a lot of fun!”

Marneur commented: “I‘m thrilled to welcome Rob to the team. This role and the times we’re in present lots of exciting opportunities for engaging with book lovers and buyers of all ages, and I couldn’t think of anyone better to take on this challenge. Rob’s been instrumental in driving David Fickling Books’ digital offering and innovation, and was at the forefront of expanding Rebellion’s book publishing programme. He is deeply commercial, reader-focused, and will bring boundless energy to our team.”

Helen Wicks, children’s managing director, added: “Power’s breadth of experience and unique blend of creativity and analytical skills make him the perfect person to lead marketing and publicity for our diverse range of children’s imprints. He is passionate about the importance of children’s books and reading which aligns beautifully with our core company values at BBUK. We look forward to him and his team driving through some exciting and innovative strategies.”