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Charlotte EyreCharlotte Eyre is the former children’s editor of The Bookseller magazine, and current children's books previewer. She has programmed the
...moreWelsh author Huw Aaron’s latest offering, Monkeypig, is packed with his trademark silliness, humour and visual comedy.

Charlotte Eyre is the former children’s editor of The Bookseller magazine, and current children's books previewer. She has programmed the
...more“Basically, there is a monkey that is actually a pig and everyone is stupid.” Huw Aaron, the cartoonist and picture book author is describing the plot of his upcoming picture book, Monkeypig, which is about a pig who is living as a monkey, and what happens when one of the actual monkeys decides there is an imposter in the group. “The monkeys are happily living in the jungle but they are all a bit thick and haven’t noticed that there is a monkey that isn’t a monkey. The story is about them trying to find the imposter and seeing if Molly will stay undetected, or will she be accepted?”
Fans of Aaron’s will recognise his trademark silliness, humour and visual comedy throughout the book, as Molly the Monkeypig tries to prove she is a real monkey by charging through a pile of bananas and swinging through the trees. Her attempts at monkey behaviour are endearingly poor; she goes “Slip! Twang! Bash! Crash” through the trees, but the monkeys do not seem to notice. They decree that monkeys as a species are silly, play and have fun, and although there is an imposter in their midst it is (spoiler alert) not Molly.
The reader might take a message of friendship and acceptance from the story, but Aaron does not like to define what that might be. “I never start with a message or a theme or a moral,” says the Welsh artist.
“For me, the story is the story. Afterwards I think you can perhaps say ‘that’s what the story is about’, but I’m wary of stories that start with ‘this is something that I want to say’. You have to be true to the story first.”
The Books Council of Wales and Literature Wales, along with publishers, saw my enthusiasm to make children’s books in different stripes and I was given free rein to experiment
There are “maybe” some subliminal ideas about belonging because Aaron was creating the book during a time of turmoil around Trump and Brexit, but hopefully these are done with a light touch, he says.
This is the third of Aaron’s books to be published by Puffin (last year the publisher announced it had offered him a “significant” six-figure advance, following a “hotly contested” eight-way auction) but Monkeypig has been in existence in some form since 2016 or 2017, and it is the book that Aaron credits with getting him interest from London-based publishers.
“Monkeys are funny and pigs are funny. Combine them and you are on to a winner,” he says. “It’s lovely to finally see it in print.”
Aaron grew up loving to read, and would doodle and draw “constantly”, but a career as an illustrator came after a brief foray into finance. In his mid-20s he met his wife, Luned, who is a writer, and through her he met actors and musicians, and realised that people can make a living doing creative things. He started sending some of his doodles to magazines such as Private Eye and the Spectator, and a few were accepted.
The buzz he got from being published was incredible, and something he still feels now. “The feeling of having an idea in my mind, putting it on paper and sharing it, and then other people enjoy it, is still a driving force.”
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Aaron and his family speak Welsh at home, so when he and his wife had children, he started making children’s books in Welsh. His first publisher was Y Lolfa, with whom he still works, and since 2013 he has written or illustrated more than 60 Welsh-language books, and won prizes such as the 2023 Tir na n-Og and the Wales Children’s Book of the Year. He and Luned also founded a publisher called Llyfrau Broga Books (Broga Books in English), to both publish some of their own work and to showcase new talent.
Aaron is hugely proud of the children’s publishing scene in Wales, praising not only the publishers but also the Books Council of Wales and Literature Wales. “Those two, along with publishers, saw my enthusiasm to make children’s books in different stripes and I was given free rein to experiment.”
The Welsh-language publishing industry is, however, fairly invisible to the wider publishing world, he says, and he wanted to also work further afield.
The novelist Caryl Lewis put him in touch with her agent, Anwen Hooson, who was immediately interested.
When he met Puffin he had several roughly drawn picture pictures to show them, as well as different ideas for future projects, and Andrea MacDonald, his now editor, jumped on Sleep Tight, Disgusting Blob. This very funny rhyming story about little monsters going to bed was something that made Andrea and the Puffin team smile. They got it “immediately”, he says.
Puffin is also publishing Aaron’s new graphic novel series, Unfairies. Book one came out in July and was a hit in indie bookshops as well as Waterstones, and book two, Death by Toad, will be out in May 2026. In the second instalment, Pip and his accomplices go on a rescue mission to the pond, where there is a toad-worshipping cult. This time there is “less political shenanigans, more fighting insects and maggots”, says Aaron.
Aaron says he, like all comic book creators, owes a big thanks to Jamie Smart.
“I was coming in precisely when every publisher was looking at the success of Bunny vs Monkey and Dog Man. Jamie’s dedication to making funny comics for kids, and DFB’s [the publisher of Bunny vs Monkey], has opened the door to this form to so many kids.”