Tagged: TikTok

Meet the BookTokers giving backlist titles a shot in the arm through the pandemic

The video-sharing social media platform TikTok is not just a place where teens share the latest dance crazes—it’s also proving a driver of book sales,... Read more

BookTok 'creating new bestsellers and driving sales'

The popular BookTok hashtag is shaping the publishing world, creating new bestellers and driving sales, TikTok Germany's content strategist Hasmik Matinyan has said. ... Read more

Ebury rush-publishes TikTok sensation Burn After Writing

Ebury is rush-publishing a new edition of designer Sharon Jones' Burn After Writing, after it became a viral sensation through TikTok. ... Read more

Sphere snaps up Evie Meg's Tourette's guide

Sphere will publish My Nonidentical Twin: What I Want You to Know About Living With Tourette’s? by 20-year-old TikTok celebrity Evie Meg. ... Read more

TikTok's Hebridean Baker cooks up a storm with Black & White

Black & White Publishing will publish the first book from Coinneach MacLeod, a.k.a TikToker The Hebridean Baker.  Read more

PMJ acquires book from TikTok psychologist Dr Julie Smith

Penguin Michael Joseph have acquired Why Has No One Told Me This Before?, the first book from TikToker and clinical psychologist Dr Julie Smith. ... Read more

DK to publish self-development book by TikTok exec

DK has acquired What Would You Do If You Weren’t Afraid? Discover a Life Filled with Purpose and Joy Through the Secrets of Jewish Wisdom, the... Read more

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