Tagged: McDonald's

Cressida Cowell writes exclusive McDonald’s titles

Global fast food chain McDonald’s will this year distribute new stories by Cressida Cowell in its Happy Meal packs. Read more

McDonald’s picks Kinney for Happy Meal giveaway

McDonald’s UK is giving away extracts from Jeff Kinney’s Diary of a Wimpy Kid series for this year’s ‘Happy Readers’ giveaway.... Read more

McDonald’s to distribute Roald Dahl stories

Fast food chain McDonald’s is set to distribute 14 million books featuring extracts from Roald Dahl’s novels over the next six weeks as part of... Read more

McDonald’s exceeds book giveaway target

McDonald’s UK said it given away more than 22m children’s books since launching its Happy Readers initiative in 2013 – exceeding its original target of... Read more

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