Tagged: Francesca Pearce

'Know your audience and be direct,' Black Girls Book Club founders urge M&P delegates

Marketers and publicists have been encouraged to know their audience and be "direct" and "transparent" in their approach, in a keynote at The Bookseller's marketing and publicity virtual conference.... Read more

Orion hires Pearce as Oliver moves up in string of promotions

​Orion has hired Francesca Pearce as senior publicity manager and moved Leanne Oliver up to publicity director in a string of promotions for its team.... Read more

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