WHS High Street sees strong Christmas but group revenues slump

WHS High Street sees strong Christmas but group revenues slump

W H Smith's total group revenue for the 20 weeks to 16th January 2021 slumped to 59% of 2019 levels in the same period but the chain has reported a “better than expected” Christmas period and strong High Street sales.

In December, High Street sales were 92% of 2019 levels despite reduced footfall, while Travel was at 36% and Group at 67%. For January, Group revenues are at 46% compared to the same time last year, the retailer said.

In a trading update which did not break out overall figures, the firm said High Street revenue was 87% of 2019 levels for the 20-week period to 16th January.  ...

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