Virgin Books signs history of The Who

Virgin Books signs history of The Who

Virgin Books, an imprint of Ebury Publishing, has acquired the official history of rock band The Who.

Editorial director Lorna Russell bought world rights from Robert Rosenberg at Trinifold Management.

She said: “The Who is one of greatest bands the world has ever seen. They shaped the story of rock ‘n’ roll, and it’s thrilling to be publishing such an extraordinary treasure trove of music history.”

This year marks the fiftieth anniversary since The Who released their first album, My Generation. They are marking the occasion with a worldwide stadium tour, a greatest hits album and their first official history.

The book will be written in collaboration with Pete Townshend and Roger Daltreyand and will chart the band’s journey from early beginnings in postwar West London to rock superstardom, with 100 million albums sold along the way. It will include previously unpublished material including hand-written lyrics, backstage snapshots, unfinished album artwork, outtakes, filmstrips and gig memorabilia, alongside images that defined the band and the times.

Virgin Books will publish The Who: The Official History in hardback in October.