Veg leaves its competitors in the dust for Oliver's 64th number one

Veg leaves its competitors in the dust for Oliver's 64th number one

Jamie Oliver’s Veg (Michael Joseph) has leapt straight into the UK Official Top 50 number one spot, selling 24,261 copies through Nielsen BookScan’s Total Consumer Market. In its first three days on sale, it improved 107% on the launch week of 2018’s Jamie Cooks Italy, and beat that title’s biggest seven-day volume by over 7,000 units. While Veg couldn’t quite hit the heights of eventual million-copy-bestseller 5 Ingredients, now Oliver’s second-bestselling title to date, it did best the first-week sales of 2012’s Jamie’s 15-Minute Meals, which went on to sell 1.1 million copies.

Veg is th...

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