Traditional publishers missing out on romance and sci-fi sales

Traditional publishers missing out on romance and sci-fi sales

Publishers are missing out on audiobook listeners who want sci-fi and romance titles, statistics on sales show.

Paul Abbassi from Bookstat told FutureBook Live that traditional publishers were capturing only 57% of unit sales in romance audiobooks, and just half the sales for horror and fantasy titles.

Harry Potter audiobooks also currently make up 2% of all sales in the sector he told a session on “Generation Headphone”.

Exclusive research for the conference by Lee Langford from Harris Interactive also showed 15% of UK book consumers have listened to an audiobook in the past 12 months. ...

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