Top 200 bestsellers take 10% of US market

<p>The top 200 US bestselling books in 2004 accounted for 10.8% of the total market, as measured by Nielsen BookScan US. The 200 combined to sell 73.5m copies out of a total 677.9m units sold during the year. Among those 200 titles were 10 that exceeded a million copies each, 22 that moved between a million and 500,000 units and 101 that sold between half a million and 200,000 copies.

The remaining 67 titles sold between 200,000 and 155,000 copies. Put another way--books that sold fewer than 155,000 copies made up 89% of the total sales tracked by BookScan US.

That elite group of million-...

This is subscriber-only content

Not a subscriber? Get unrestricted access to all the news, charts, previews, data & analysis by subscribing from as little as £3 per week.


Why Subscribe?

Every issue of The Bookseller magazine

Unlimited access to thebookseller.com (single user)

The Bookseller e-edition app for tablet and mobile

Subscriber-only newsletters

Twice yearly Buyer's Guides worth £50

Discounts on The Bookseller Awards and Conferences

Click here to subscribe now