Sue Moorcroft signs with Avon

Sue Moorcroft signs with Avon

HarperCollins imprint, Avon, has won two new novels from Sue Moorcroft at auction. UK & Commonwealth rights were bought from Juliet Pickering at Blake Friedmann Agency.

Moorcroft said: “I’m excited to be joining Avon, with their reputation for successfully publishing fiction to extensive audiences. Eleanor and her team impressed me with their enthusiasm and drive, their ideas and the welcome they offered to me in my new home.”

Publishing director, Eleanor Dryden, said: “I am thrilled to welcome Sue Moorcroft to Avon. She is a wonderfully warm and witty writer with a great track record and masses of fans and she creates very special characters who stay with you. I fell for Ava in the first novel wholeheartedly on my first read. Christmas 2016 can’t come round fast enough!”

Pickering said: “Sue’s novels, with their smart, funny characters and very fresh, modern dilemmas, are perfectly matched with the energetic, ambitious team at Avon. We’re very excited to embark on this new relationship, and see Sue published at the level she thoroughly deserves. Roll on Christmas 2016!”

Moorcroft's previous novels were published by independent publisher, Choc Lit.

The first novel will be published in Christmas 2016 with the second novel planned for summer 2017.