SO drops exclusive Bertrams deal

<p>The Stationery Office has dropped wholesaler Bertrams as the sole distributor of its products. The highly publicised special arrangements, put in place 18 months ago, meant that Bertrams was the primary distributor to the trade and actively marketed SO titles, but some retailers expressed reservations about the arrangement.</p><p>Jeremy Hook, SO sales and marketing director, said that the growth in its consumer profile called for a "broader wholesale strategy". SO will now uses Gardners and THE as well as Bertrams to distribute its autumn list, with Easons used in Northern Ireland and th...

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