eBooks by Sainsbury’s is launching a new national promotion offering customers £3 off all e-books when they buy a paperback chart title in-store.
All of the titles in the Paperback Chart in Sainsbury's stores will have a sticker with a unique code that gives customers £3 to spend on e-books at sainsburysebooks.co.uk. Once customers have the code, they must visit the site, create an account, choose their e-books and at checkout £3 will be automatically taken off the total cost.
Sharon Nightingale, head of commercial at eBooks by Sainsbury’s, said: “We are excited to offer readers our sticker deal throughout March and April and let them save some of their hard-earned cash while reading more great books. This deal gives us the opportunity to welcome new readers to our digital books as well as giving existing customers a great reason to pick up a book and enjoy a good read.”
The deal will begin today (19th March) and run for four weeks until 16th April.
Earlier this week, Sainsbury's revealed e-books would be included in its Nectar Double Points promotion of the first time, which sees customers gain double points on their Nectar cards when they exchange them for vouchers to spend in store.