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The Random House Group is selling mass market bestsellers via new ebook reader applications available on the Apple App Store.
The applications, developed with RHG's German sister company Verlagsgruppe Random House, allow iPhone and iPod users to download digital editions of current titles including James Patterson's 8th Confession, Lee Child's Nothing To Lose and Stuart Maconie's Adventures on the High Teas.
Further books from Jacqueline Wilson, Ben Elton, Alastair Campbell, Chris Ryan and Richard Branson will be released in the next months, priced from £7.49.
The publisher said the applications give readers "a natural book-like experience", allowing them to turn pages by swiping a multi-touch user interface, as well as permitting them to make notes on a page. Automatic bookmarking is another feature on offer.
RHG's digital publisher Jonathan Davis said: "This is the first time that a major UK publisher has made mass-market books available via the Apple App Store. The iPhone and iPod are fantastic convergence devices and we're delighted customers can now enjoy digital versions of some of our bestselling books on a device which fits neatly in their pocket."