Retailers back publishers over Ashes books

<p>Retailers are anticipating an Ashes bonanza as publishers ready a flurry of cricketing tie-ins for the autumn. At least eight cricket titles will be released over the next few months&mdash;including those from Andrew Strauss and Andrew Flintoff. Many have been reworked to include details of the <br />England team&#39;s triumph over Australia during the summer.</p><p>Waterstone&#39;s sports buyer Joe Browes said: &quot;People love sports heroes and Andrew Flintoff and Andrew Strauss would be the opening pair for anyone looking to field the best team in cricket books.&quot;</p><p>Borders UK non-fiction buyer Sarah Cahill agreed: &quot;Flintoff&#39;s book will probably see the best sales results for the autobiographies especially as he&#39;s retiring from Test cricket. Strauss&#39; will be the most intelligent read.&quot;</p><p>A&amp;C Black will reissue its <em>Wisden on the Ashes</em> book at the end of September to include the summer&#39;s Test series. Orion is bringing forward publication of its official Ashes tie-in to the end of September. The as-yet untitled book will be priced at &pound;18.99 and feature contributions from the winning team plus colour photographs.</p><p>Hodder &amp; Stoughton will add fresh material to its cricketing memoirs this autumn. The release date of winning captain Andrew Strauss&#39; <em>Testing Times and Bringing Home the Ashes </em>has been brought forward to 17th September. The release date of Andrew Flintoff&#39;s <em>Ashes to Ashes</em> has also been shifted to 1st October. The paperback of Alastair Cook&#39;s <em>Starting Out</em> is published on 1st October and will include around 10,000 words on the Ashes.</p><p>Simon &amp; Schuster is the first publisher to release an Ashes tie-in this autumn. <em>Atherton&#39;s Ashes</em>, by former England cricket captain Mike Atherton, will be published on 1st September, priced &pound;18.99.</p><p>Aurum is rush-releasing its Ashes book by cricket journalist Gideon Haigh, titled <em>The Ultimate Test</em>, for publication on 17th September.</p>