Random House c.e.o. Dame Gail Rebuck has urged retailers to devote shelf space to the Galaxy Quick Reads promotion, as its 2012 line-up of authors is revealed.
The eight titles in next year’s campaign, which aims to improve literacy, are: Full House by Maeve Binchy (Orion); The Cleverness of Ladies by Alexander McCall Smith (Little, Brown); Quantum of Tweed by Conn Iggulden (HarperCollins); The Little One by Lynda La Plante (Simon & Schuster); Beyond the Bounty by Tony Parsons (HarperCollins); Amy’s Diary by Maureen Lee (Orion); Get The Life You Really Want by James Caan (Penguin); and Doctor Who: Magic of Angels by Jacqueline Rayner.
The chosen titles will go into stores on 1st February 2012, and will be priced £1.99. Rebuck, who is chair of Quick Reads, said: “This incredibly strong line-up of some of the UK’s most accomplished authors builds on the heritage of the achievements of Quick Reads to date, and continues to demonstrate the fantastic commitment we have found among authors and publishers to support our cause and encourage adults to fall in love with reading.
"With such quality writers involved, we can ensure that there is a story for everyone to enjoy and that their first reading experience is not their last.”
Writing for The Bookseller this week, Rebuck said more than 3.5 million Quick Reads have been distributed since 2006 to supermarkets, bookshops, workplaces and prisons, as well as more than two million Quick Reads being borrowed through libraries. However, Rebuck urged bricks-and-mortar booksellers to back the campaign with shelf space. She said: “We need our books to be easily accessible on high street shelves and in supermarkets.”
She added: “Typically, those who love their first Quick Read go on to become enthusiastic readers, devouring every book in the series, more books by their favourite authors and then other books entirely.”