Priddy Bicknell to shake up pre-school market

The pre-school trade market will be shaken up this summer with the launch of Priddy Bicknell into the UK trade and new developments from US publisher Innovative Kids. </p><p>
Both publishers, recent but successful entrants to the US market, are keen to make their presence felt in the UK. They will be represented by London-based Bounce Sales&amp;Marketing.</p><p>
Michael Levins, president of Innovative Kids, said: "We believe the UK is vital to our success. It will be our second largest market after the US and it offers the promise of great growth for years to come."</p><p>
British child...

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