Price's adventures down under see backlist bounce

<p>Tabloid darling Katie Price has seen sales of her books jump following her well-paid return to the &quot;I&rsquo;m a Celebrity . . .&quot; jungle, defying media reports that her empire is crumbling. But she is still well behind her 2008 sales performance, when&nbsp; <em>A Whole New World</em> was riding high in the charts. </p><p>Price&#39;s latest tome, the fashion bible <em>Standing Out </em>(Century), hit bookshop shelves in October, and has enjoyed an average weekly sale of just over 9,000 copies over the past five weeks. Price&#39;s backlist has enjoyed strong sales too after her &quot;Celebrity&quot; appearance. Sales of her bestselling <em>Sapphire</em> (which spent four weeks atop <em>The Bookseller&rsquo;</em>s fiction charts in 2009) jumped 15% week on week two weeks ago, while <em>Crystal</em> jumped 55%. There were also boosts for <em>Angel</em> (up 9%), <em>Pushed to the Limit </em>(up 20%) and <em>A Whole New World</em> (up 2%).</p><p>It brings her 2009 sales total to 408,171 copies, which is down around 30% year-on-year but those 408,171 books have nonetheless taken a total of &pound;2.5m through the tills&mdash;ensuring Price is still one of the hottest properties at UK bookshops.</p><p>The major reason for her 30% decline year on year is a 70% fall in her non-fiction book sales&mdash;due to the success of <em>A Whole New World</em> in hardback last year. Strip this title out of the data and her 2009 sales are a much shallower 7% down year on year.</p>