Penguin Random House Australia has sold its online book retailer Bookworld to Booktopia, bringing together Australia’s two largest online book businesses.
The terms of the deal have not been disclosed. Booktopia, which will this year reach AUS$90m in sales according to its c.e.o., expects to take operational control of Bookworld in mid-August.
Bookworld, which operates bookworld.com.au and angusrobertson.com.au, was purchased by Penguin Random House Australia in 2011, and since then its business has more than doubled and its loyalty programme trebled, said the company.
Gabrielle Coyne, c.e.o. of Penguin Random House Australia, said: “As publishers, connecting authors with readers is at the core of what we do and a strong online player is but one of the many ways this happens.
“Bookworld and Booktopia share the same commitment to delivering a first class online experience for Australian readers, and together will have the economies of scale and the brands to strengthen and grow an important channel.”
James Webber, c.e.o. of Bookworld, will leave the business after Booktopia has taken over operational control. He said: “I am extremely proud of what the Bookworld team have achieved in such a short time and it has been very gratifying to see this recognised by the industry awards we have won over the last couple of years.
“I am also equally excited about the opportunities created by the bringing together of these two great businesses.
“This significantly strengthens this growing and increasingly important channel to market.”
Tony Nash, c.e.o. of Booktopia, said: “Penguin Random House Australia have done a tremendous job growing the Bookworld business over the past few years and we have been impressed in what they have accomplished thus far.
“We look forward to the challenge of delighting the book buying community across all our websites as more and more people buy their books online.”
The Bookworld business “will take full advantage of the infrastructure and systems already in place” at Booktopia.
Booktopia was established in 2004, and sells a book every 10 seconds. It also sells e-books and has its own e-book reader app, and sells DVDs, audio books, magazines, games, puzzles, stationery and calendars.