‘Pointless’ host to keynote BA Conference 2015

‘Pointless’ host to keynote BA Conference 2015

Richard Osman, writer and presenter of BBC One quiz show “Pointless”, will be the keynote speaker at this year’s Booksellers Association Conference.

Held at Warwick University on 21st– 22nd September 2015 and sponsored by Gardners, this year’s conference will examine how bookshops are perceived and whether the time has come for consumers, the industry and the media to “Re-evaluate Books and Bookshops”. It will also discuss how bookshops can define their brands for different audiences in a fast-changing consumer environment.

Booksellers Association (BA) president Tim Walker will build and reflect on the developments in the publishing and bookselling worlds in an address to delegates, updating attendees on the BA’s fight for what it claims is a fairer marketplace and urging increased publisher support and greater consumer awareness of the importance of bookshops on the high street.

The BA will also update delegates on its plans for this year’s Books Are My Bag, the industry- wide annual campaign which will run for its third year on 8th–10th October.

There will also be a bookshop branding workshop led by Damian Horner, marketing expert and brand development director of Hachette, and a series of short interviews with industry players, from authors to book buyers, which will provide an insight into different perspectives on bookshops and books.

The conference will begin after the Gardners Tradeshow on Sunday 21st September, opening with a Bookseller Brains Trust Session (a series of interactive, round-table “masterclasses”), while the Conference Supper later that evening will be sponsored by the Independent Alliance, which will be bringing several guest authors to join the global alliance in celebrating its 10th anniversary.