Penguin and Hachette were the big winners at the Publishers Publicity Circle awards, each coming away with three awards. The ceremony was held at Dolada in central London last night (15th February); the awards are given to the best publicity campaigns of last year.
Alex Hippisley-Cox won the PPC award for hardback non-fiction for her work on Andrew Rawnsley's The End of the Party (Viking) while Rina Gill won the Sunday Telepgraph award for hardback fiction for promoting Matterhorn (Corvus) by Karl Marlantes.
As well as a prize for The End of the Party Penguin also picked up awards for campaigns for Michelle Gorman's Single in the City and Eoin Colfer's Artemis Fowl. Hachette was given plaudits for publicity for David Nicholls' One Day, From Notting Hill with Love by Ali MacNamara and Living Dolls by Natasha Walter.
The judging panel comprised Mo Siewcharran from Nielsen, Foyles' Julia Kingsford, Orna O'Brien from Reed Expo, The Bookseller's Alice O'Keeffe, Michael Prodger from the Telegraph and Jon Howells from Waterstone's.
The winners in full:
PPC Award for Hardback Non-Fiction
The End of the Party by Andrew Rawnsley - Alex Hippisley-Cox, Alex Hippisley-Cox PR for Viking Penguin
London Book Fair Award for Hardback Non-Fiction (celebrity)
A Journey by Tony Blair - Charlotte Bush with Ellie Rankin, Hutchinson, Random House
The Sunday Telegraph Award for Hardback Fiction
Matterhorn by Karl Marlantes - Rina Gill, Corvus, Atlantic
Waterstone's Award for Second Edition Paperback
One Day by David Nichols - Emma Knight, Hodder & Stoughton
Daily Mail Award for Paperback Original Fiction
From Notting Hill with Love...Actually by Ali McNamara - Hannah Hargrave, Sphere, Little, Brown Book Group
Foyles Award for Paperback Original Non-Fiction
Living Dolls by Natasha Walter - Zoe Hood, Virago, Little, Brown Book Group
Nielsen Book Award for a Children's Book
Artemis Fowl by Eoin Coffer- Tania Vian-Smith, Puffin
Bookseller Award for a Generic Campaign
To Kill a Mockingbird 50th Anniversary by Harper Lee- Ruth Waldram, William Heinemann Arrow, Random House
Best Newcomer Award, Sponsored by Jo James
Single in the City by Michele Gorman - Helen Homan, Michael Joseph, Penguin