Orion targets tube travellers with Hoag campaign

<p>Orion is to give away travelcard wallets containing a pocket-sized version of the first chapter of Tami Hoag&rsquo;s <em>Dead Sky</em> later this month. The publisher will give away 10,000 wallets outside four central London Underground stations during the week of the book&rsquo;s publication, beginning 23rd April. &ldquo;We included just the right amount for one stop, so that people will read it on a journey of two to three minutes and then go and buy the book,&rdquo; said Anthony Keates, marketing director for Orion&rsquo;s paperback division.</p><p>The wallets will be given away in th...

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