Oliver’s Veg puts down roots in the number one spot

Oliver’s Veg puts down roots in the number one spot

Jamie Oliver’s Veg (Michael Joseph) has blossomed in its second week in the UK Official Top 50 number one spot, improving 28% in volume week on week to 30,974 copies sold through Nielsen BookScan’s TCM.

So far, the vegetarian recipe book is selling nearly twice as fast as 2018’s Jamie Cooks Italy, and 70% faster than 2015’s “clean eating” cookbook Everyday Super Food. But it hasn’t quite caught up with Oliver’s two biggest-selling “quick and easy” titles, 30-Minute Meals and 5 Ingredients, both which went on to become million-copy-bestsellers.

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