Non-fiction and children’s outstrip fiction in Ireland as sales fillip continues

Non-fiction and children’s outstrip fiction in Ireland as sales fillip continues

After encouraging sales despite bookshops’ closures in the first lockdown, the market in Ireland has responded remarkably well since, with sales of Non-Fiction and Children’s titles particularly solid.

In last year’s Irish Country Focus, we noted that the territory’s print market looked surprisingly resilient. Having just emerged from lockdown, when it was not yet known as “the first” lockdown, in mid-2020, print was already mostly recovered from its (not-apocalyptic) Covid-induced decline. Though bookshop closures saw volume sales plummet 43% week on week for the first week of lockdown, e...

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