J K Rowling is launching new short-form content about the Harry Potter world, called Pottermore Presents, in September, which will be available to sell through online retailers in the UK.
Pottermore Presents will begin with three new Harry Potter e-books, which have already been listed at retailers in the US, described as collections of short reads from Pottermore and penned by J K Rowling.
A spokesperson told The Bookseller that Pottermore Presents was created after the company realised not all J K Rowling fans visit pottermore.com. The material is designed to be accessed easily on mobile platforms.
Although Pottermore has not made an official announcement about the books, Amazon.com, Barnes & Noble and Apple's US iBook store have listed three new titles for sale: Short Stories from Hogwarts of Power, Politics and Pesky Poltergeists; Short Stories from Hogwarts of Heroism, Hardship and Dangerous Hobbies; and Hogwarts: An Incomplete and Unreliable Guide, all published by Pottermore Presents.They are retailing for $2.68 and publication is set for 6th September.
The books are not listed on Amazon.co.uk but a Pottermore spokesperson confirmed to The Bookseller they will be available in the UK.
The spokesperson said: "The Pottermore Presents series will launch in September and is intended to supplement the Harry Potter book series with short-form content that is entertaining, creatively curated by the Pottermore staff and accessed easily on mobile platforms. We also recognise that not all Harry Potter fans who want to read more about the wizarding world visit pottermore.com so we’ve developed Pottermore Presents to to reach those fans through other channels.
"The titles will be available on the Pottermore shop and via leading online retail outlets."
The Power, Politics and Pesky Poltergeists title gives “a glimpse into the darker side of the wizarding world”, revealing the truth about Professor Umbridge and how Horace Slughorn met Tom Marvolo Riddle, a.k.a. Voldemort, according to the listing.
Heroism, Hardship and Dangerous Hobbies, meanwhile, is about courageous characters such as Minerva McGonagall and Remus Lupin, whilst the Hogwarts title takes the reader behind the scenes of Harry Potter’s famous school.
The new releases come as Harry Potter is riding a new wave of popularity thanks to Cursed Child play, which is currently showing in London’s West End.
The book edition of the script, written by Jack Thorne and published by Little, Brown, has 1,016,275 print copies since its publication on 31st July and earned over £10m for the publisher, according to Nielsen BookScan.