More e-books needed says Waterstone

<p>Publishers must step up production of e-books if they are to meet growing demand, warned Waterstone&#39;s head of e-commerce David Kohn.<br /><br />Kohn told delegates at the retailer&#39;s supplier conference on Friday that there were &quot;not enough good [e-books] books available&quot;.<br /><br />The retailer has sold more than 30,000 Sony Readers since it was launched in the United Kingdom in September. It has sold more than 75,000 e-books via its website.<br /><br />Kohn added: &quot;The huge success of this has been a bit of a surprise. On Christmas Day, e-books outsold physical books on the website.&quot;<br /><br />However, he argued that there was not enough supply of titles to match demand. He said: &quot;If one thing is holding [e-books] back it&rsquo;s the fact that not enough e-books are out there. When you are publishing a new title there should be an e-book alongside it. There should also be more good back catalogue e-books.&quot;<br /><br />He added that publishers needed to make e-books more price competitive as, &quot;customers don&rsquo;t understand why e-books aren&rsquo;t cheaper than the physical book&quot;.<br /><br />Kohn said that the retailer had received more feedback on the Reader than any other product Waterstone&#39;s sold. He said it attracted a &quot;surprisingly high&quot; percentage of older people and slightly more men buy the device than women. Kohn added: &quot;It does appeal to the mid to heavy book buyer, perhaps not the most literary but not a 1&ndash;2 book a year customer.&rdquo;<br /><br />Kohn said that the most popular genres have been crime and thrillers and &quot;lighter&quot; literary fiction. </p><p>Waterstone&#39;s became the third high street retailer to sell an e-book reader in September after Borders and W H Smith began selling the iRex iLiad. The Sony Reader sells for &pound;224 on Waterstone&#39;s website.</p><p>&nbsp;</p>