Irish market takes 30% Covid-19 hit

Irish market takes 30% Covid-19 hit

Ireland’s print sales have seen a 29% decline in value over the period the country has been in lockdown compared to the same period in 2019, according to Nielsen BookScan data. Taoiseach Leo Varadkar announced the closure of shops on 24th March and, from then to the week ending 2nd May, Irish physical book sales dropped 27% in volume through BookScan's Irish Consumer Market (ICM) and declined in value from €11.4m earned across the same period in 2019 to €8.1m. 

Adult Non-Fiction has been hardest hit, with a 35% plummet year on year. The category fell by €1.68m compared to the same period l...

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