Hodder & Stoughton has snapped up a book by UK director of Change.org Kajal Odedra, promising readers a blueprint for activism.
Publisher Briony Gowlett acquired world English language rights from Jane Graham Maw at Graham Maw Christie Agency. Do Something: Activism for Everyone will be published in hardback on 8th August 2019.
The synopsis states: “Do Something is a clear guide to campaigning that anyone can pick up and find out how to channel their voice in a powerful, effective way. Illustrated with inspirational stories and lessons from the real world, it is full of practical steps – from helping readers to pinpoint the fundamentals of what they want to achieve to mobilising supporters and harnessing traditional and social media – for creating positive change on every scale.”
Odedra has worked as a campaigner for 12 years and her website is used by 17 million people in the UK alone. She said: “We’re living in fraught times, overwhelmed with news every day that makes us feel more and more defeated; this book is an antidote to that, about how powerful each and every one of us really are. It’s everything I’ve learned about winning campaigns; the secrets that the people in power don’t want you to know because the status quo works in their favour. I can’t wait for every teenager, student, mum, dad, gran to read it and realise they can do something.”
Gowlett said: “It is impossible to spend time with Kajal and not come away feeling as though you can change the world. But what is most special and encouraging is her wealth of knowledge from having been the driving force behind so many successful campaigns. Do Something will be required reading for anyone who has ever stared hopelessly at a news feed or asked themselves ‘why hasn’t someone done something about that?’”