Publisher Hay House is launching its first app at the end of the month ahead of No Smoking Day on 9th March.
The app will support a new book, Love Not Smoking by psychologists Karen Pine and Ben Fletcher, to be published on the day itself. The book's programme offers a six-week course to prepare users for their first smoke-free day.
The app will cost £2.99 and will boost flagging willpower by offering daily tips and alerts, videos with advice from the authors, games for "Twitchy Finger" moments when the reader might be tempted to smoke, "Inspire Me!" messages to help beat cravings and a "Money Saved" calculator which will work out how much cash has been saved by not buying cigarettes.
Hay House has also created a
microsite for the authors and a Facebook page.