The Book Marketing Society’s seasonal awards for January to March have been unveiled, with wins for HarperCollins, BonnierZaffre, BlueBird (PanMacmillan) and Hachette Children’s.
HarperCollins took home four awards winning Best Fiction Campaign with Sarah Shea and Katy Blott recognised for their work on The Binding by Bridget Collins, the Guerrilla Campaign category (for campaigns with a small budget) for Janet Aspey and Hannah Sawyer's work on How to Clean Your House by Lynsey Crombie (HQ) and Children's Campaign with Alex Cowan and Beth Maher of HarperCollins Children’s Books recognised for their work on The Valentines: Happy Girl Lucky by Holly Smale. Abbie Salter won the Spotlight award for Publishing Innovation for her work on The Hunting Party by Lucy Foley.
Best Debut Campaign went to Bonnier Zaffre with Stephen Dumughn, Felice McKeown and Sahina Bibi taking home the award for their campaign for The Familiars by Stacey Halls. Amy Davies of Orion was Highly Commended for The Silent Patient by Alex Michaelides.
PanMacmillan won two awards with Bluebird's Don Shanahan, Jodie Mullish and Jess Duffy scooping the Spotlight award for Creativity with The Dirty Dishes by Isaac Carew and triumphed in Best Non-Fiction Campaign with Shanahan, Mullish and Andy Jouannou of BlueBird winning Best Non-Fiction Campaign gong for Pinch of Nom. The Highly Commended Non-Fiction Campaign was awarded to Jamie Elby of DK, whose campaign for Marvel Fearless and Fantastic stood out.
In the Young Adult Campaign, Naomi Berwin & Natasha Whearity of Hachette Children’s Group won for their work on King of Scars by Leigh Bardugo. Bloomsbury's Emily Moran was Highly Commended for A Curse So Dark and Lonely by Brigid Kemmerer.
Katie Hall of Faber’s campaign for Max Porter's Lanny was Highly Commended for Best Fiction Campaign and Flora Willis’s campaign for Chasing the Sun by Linda Geddes from Profile Books was Highly Commended in the Guerrilla Campaign category. In the Children’s Campaign category, Olivia Horrox from Simon & Schuster was Highly Commended for her campaign on Pinch of Magic by Michelle Harrison.
The awards were handed out at the quarterly BMS Members’ Meeting on 22nd May at the Havas KX Creative Agency.