Hachette Children's looks to digital and licensing growth

Hachette Children's looks to digital and licensing growth

Hachette Children’s Group intends to increase its digital and licensed offerings as it looks for future growth.

In an interview published in The Bookseller today (29th May), c.e.o. Hilary Murray Hill has said the whole industry is aware of the opportunities presented by successful licensing publishing, and that she is looking to hire both a licensing director and a digital manager.

In digital, the focus will be on “rich” formats and “things beyond e-books”, and one of the first challenges is finding a way of using non-fiction content digitally. Acquiring IP from YouTubers or fan fiction writers isn’t out of the question, either, she said.

She also said the company may look to hire ruling more children’s publishers, saying growth will be achieved “obviously through the acquisition of licences and authors and illustrators, but potentially in future the acquisition of other children’s publishing companies.”

Murray Hill took on the role in January and is now in charge of Hodder Children’s Books, Orchard Books, Orion Children’s Books (including Indigo), Little, Brown Books for Young Readers, Franklin Watts and Wayland. She told The Bookseller she will “maintain separate imprint identity and editorial independence” but hinted that the overall number of books published will come down.

“Since I’ve been at Hachette I’ve been delighted by the energy and enthusiasm for change, and I feel that is a very good place to develop plans to grow in the future,” Murray Hill told The Bookseller.