FutureBook 'digital innovation' awards open for entries

FutureBook 'digital innovation' awards open for entries

<p>Entry is now open for <em>The Bookseller&#39;s</em> FutureBook &#39;digital innovation&#39; awards, the first of their kind to recognise how the trade is embracing the future with new products, new ways of working, and new marketing strategies.</p><p>There are seven categories in total, from &#39;best app/enhanced e-book&#39; to &#39;most inspiring digital person&#39; and entry is free. Entries can be submitted via an online form available at <a href="http://www.eventsforce.net/futurebookawards" target="_blank" title="www.eventsforce.net/futurebookawards">www.eventsforce.net/futurebookawar.... The awards were first announced in November at the FutureBook Conference, the industry-leading digital conference.</p><p>Sam Missingham, who co-hosts the FutureBook blog, said the innovation awards were about rewarding the people behind the digital products, as well as the product themselves. &quot;As an industry awards we want to highlight and celebrate professionals across the trade who are doing the real work to facilitate digital innovation. We also want to showcase new products and ideas.&quot;</p><p>Entries are welcomed from all countries. The deadline is Friday 18th February. The shortlists will be announced on Friday 3rd March, and the winners will be unveiled at a FutureBook social evening on 17th March. All category winners will automatically go through to compete for the Digital Innovation award at <em>The Bookseller&rsquo;s</em> Industry Awards in May.</p><p>The categories are as follows:</p><p><strong>1. </strong><strong>Best app/enhanced eBook/interactive book</strong><br />Does your app, enhanced eBook or interactive book show innovation? We&#39;re looking for exciting use of your content blended with a device&#39;s features to most engage your audience.</p> <p><strong>2.</strong> <strong>Best workflow innovation<br /></strong>A company or person who has shown innovation behind the scenes, affected change to simplify, improve and enhance workflow. Be that technical, staff, resources or information change.</p> <p><strong>3. </strong><strong>Best content innovation</strong><br />How are you responding to your customers changing demands for content? Can you show innovation in your content strategy?</p> <p><strong>4. </strong><strong>Best website<br /></strong>This award will recognise innovation from across the book trade. Well conceived websites that, through great design, usability and best practice in online communication have engaged its audience.</p> <p><strong>5. </strong><strong>Best use of social media<br /></strong>The book trade is extremely well represented across social media platforms. Can you show innovation in your social media strategy to engage and excite your audience?</p> <p><strong>6. Best integrated digital marketing campaign<br /></strong>Have you implemented a campaign across many digital channels? Have each of the elements of your campaign worked together as a coherent campaign? Can you show great use of video, mobile, email, social media and more?</p> <p><strong>7. Most inspiring digital publishing person<br /></strong>Who would you nominate as the most inspiring person from across the trade? A person who offers clear vision, innovation and leadership.</p><p>&nbsp;</p>