Egyptian chain opens first bookshop in London

Egyptian chain opens first bookshop in London

Egypt’s largest bookshop chain is opening a London outlet next month, which will be its first international branch.

The 33-branch-strong chain Alef Bookstores has chosen London as the place to launch its international expansion, and will open a 2,000 sq ft store at 219 Baker Street, next door to 221B Baker Street, fictional home of Sherlock Holmes and home to The Sherlock Holmes Museum.

Alef Bookstores is owned by the Multiples Group— described on its website as a “boutique investment bank with private equity and investment banking business lines”—and it has grown quickly in Egypt since o...

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