E-book market share down slightly in 2015

E-book market share down slightly in 2015

E-book share of the UK book market has decreased marginally in 2015.

According to findings from Nielsen Book Research, Steve Bohme, UK research director, said that e-book share was up from one in five to one in three between 2012-2014, but down marginally to 29% in the first quarter of 2015.

The whole UK book market including print and digital was up 4% to 311m in volume and £2,176m in value last year, driven by children's and young adults titles, which were up 9% in sales, according to Bohme. Print buying was down, though, with adult fiction sales decreasing 5% and adult non-fiction down 4%.

Amazon-published and self-published titles accounted for 17m of those books - worth £58m – in 2014, representing 5% of the overall book market and 15% of the digital market. The volume and value sales are similar to 2013 but up 70% since 2012. 

Furthermore, Bohme found that consumers were aware of self-publishing, positive about its impact, willing to try title, but uncertain about genres and pricing. 

Of the devices used by readers, quarter four in 2014 revealed that 47% of people read e-book on a Kindle, 8% read e-books on their smart phone, while 38% on their tablet. 

The figures were presented at The Literary Consultancy and Byte the Book's The Summer Digital Book Party on Friday (5th June).