Walt Disney will next month launch an app-based subscription service in the UK, offering books as well as films, TV and music, for £9.99 per month.
According to the Financial Times, the service, entitled DisneyLife, will stream 1,000s of Disney Channel TV shows and hundreds of books, albums and films. All the books streamed on the service will be published by Disney Publishing Worldwide, the company has confirmed.
“This is the future, in many respects,” Bob Iger, Disney’s chief executive, told the FT. “We’re seeing more and more opportunities to reach consumers directly and not through middlemen, and we’re seeing consumers wanting product in different ways.”
He added: “There’s a general sense that the world is going in this direction. There will be multichannel TV and we will be part of it but the app experience offers many more layers [and] much more richness in content than a channel, where one programme follows another programme.”
“There’s nothing wrong with linear television but that’s one of the reasons why the app experience is going to grow.”
DisneyLife will offer the full Pixar catalogue, including the Toy Story series, as well as classic animated films such as "The Jungle Book" and "Lady and the Tramp". It does not, however, include movies produced by Marvel or the Lucasfilm Star Wars titles, which are also owned by Disney.
Users will be able to download content in English, French, German, Italian and Spanish. Content can also be downloaded to watch online.