CMA probe 'should clean up fake book reviews'

CMA probe 'should clean up fake book reviews'

Fake reviews are still “rife” in the industry and most authors have been subjected to it, the author who exposed the sock puppetry scandal of 2012 has said.

Jeremy Duns was speaking after the UK Competition and Markets Authority (CMA) revealed it has launched an investigation into fake online reviews. The body is using its consumer enforcement powers to investigate “a number of companies” in connection with the potential non-disclosure of paid endorsements after hearing about potentially misleading and illegal practices.

The CMA has not revealed at this time which companies it is investig...

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