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US president Barack Obama's bestselling memoir Dreams from my Father has been launched as an e-book application for the Apple iPhone and iPod Touch devices.
The memoir, along with an app version of Obama's The Audacity of Hope, are available from the App Store priced £4.99 - about half the price of the current print edition. Dan Franklin, digital editor at Obama's UK publisher Canongate, said: "It is a phenomenal book which deserves to be made available in all the formats the times allow. It’s been a huge success as a printed book and we imagine it will be very successful on the iPhone and iPod touch."
Along with standard e-book features like changing font size, users are able to email extracts to friends and use a tilt-scroll feature that allows users to turn pages without touching the screen.
The application has been developed by Enhanced Editions, an e-book production house co-founded by Peter Collingridge of digital design company Apt Studio. Collingridge said: "Electronic reading is at its tipping point, and the availability of Dreams from my Father on iPhone and iPod touch — by far the most exciting and widely distributed devices for ebooks — shows how new technology can help bring literature to an even wider audience."