Canongate is to mark the global publication of filmmaker David Lynch’s "highly anticipated" memoir, Room to Dream, with a marathon "Twin Peaks" viewing session which will be livestreamed for the public.
Beginning at 8am on June 19th and continuing into the early hours of the following day the ‘Day-Long Lynch-a-Thon’ will see members of the Canongate team watch all 18 hours of Lynch’s "Twin Peaks: The Return" in a single sitting.
The ‘Day-Long Lynch-a-Thon’ will be livestreamed on YouTube, enabling viewers to observe the Canongaters watching the drama series in real time. Accompanying commentary will also come through the Canongate Twitter account, @canongatebooks, as it shares reactions to the series, interesting points from Room to Dream and "the gradual descent into claustrophobia and madness", said the publisher.
Booksellers and Lynch fans are invited to drop into Canongate’s Edinburgh office during the day and to enjoy some refreshments and participate in the marathon. A representative from Waterstones Head Office has already confirmed they will be flying up from London to take part.
Room to Dream is the inside-story from Lynch – co-creator of "Twin Peaks" and writer and director of films including "Eraserhead", "The Elephant Man", "Blue Velvet" and "Mulholland Drive". Part-memoir, part-biography, Room to Dream interweaves Lynch's own reflections on his life with the story of those times as told by journalist Kristine McKenna, drawing from extensive interviews with ninety of Lynch's friends, family members, ex-wives, actors, agents, musicians and collaborators.
The global release of Room to Dream will be accompanied by a "major" profile in The Guardian Weekend, serialisation in Empire, interviews across the BBC, both online and broadcast, and blanket reviews. Culture and film podcast advertising will run from publication alongside a native digital advertising campaign.