A former Barnes & Noble digital strategy executive, Jade Roth, has joined Kortext as senior vice-president.
Roth will join the Bournemouth-based e-textbook platform and use her experience in North American higher education market to support Kortext’s international expansion.
Roth worked at B&N for over 30 years and was most recently vice-president for books and digital strategy and chief product officer for digital education.
Kortext founder and chief executive, James Gray, also the brother of John Smith’s chairman Peter Gray, said: “We’re building an extremely experienced team and gearing up to be a global player. Jade will play an instrumental role in our ambitious plans for development and expansion. She is well respected by the industry and has built impressive strategic relationships with academic and trade publishers, partner colleges and universities.”
Roth added that she was “excited” about what Kortext had accomplished in its core UK market, in particular university-wide projects at the University of East London and Middlesex University. “I believe this is a compelling model for other institutions many of whom grapple with the same challenges,” she said.