Bloomsbury adopts global structure

Bloomsbury adopts global structure

Bloomsbury is adopting a global, internal structure designed to allow it to function better alongside worldwide operations like Google, Apple and Amazon, and react to increasingly globalised and homogenised consumer tastes.

From the beginning of next month the publisher will function in four basic divisions of adult; children’s and educational; academic and professional; and information and business development. The managing directors of the new divisions will be Richard Charkin, Emma Hopkin (who left Macmillan Children’s earlier this week), Jonathan Glasspool and Kathy Rooney respectively. The individual heads report to chief executive Nigel Newton.

In support of these four publishing divisions will be a sales, marketing and rights division, and a production division, headed respectively by Evan Schnittman and Penny Edwards.  Alexandra Pringle, formerly editor-in-chief for London, will be promoted to group editor-in-chief adult (worldwide), and Sarah Odedina will take a parallel children's role as group editor-in-chief children's fiction (worldwide).

Newton said: "The global market place is changing rapidly, with a dramatic increase in digital publishing and global customers, such as Amazon, Google and Apple, who are not focused within national boundaries. For Bloomsbury to take best advantage of this, we are restructuring on a global basis to better maximise the opportunities the future will bring. We believe this will give us a real advantage in our mission to publish books of excellence and originality."

He added: "Books are becoming more and more global. There have been global bestsellers since the dawn of time but we are seeing an increasing homogenisation of taste, especially in fiction." He cited Eat Pray Love by Elizabeth Gilbert, Howard Jacobson's The Finkler Question and The Kite Runner as recent Bloomsbury examples of worldwide hits.  Previously the company had maintained separate editorial divisions in London, New York and Berlin.

Commenting on her arrival Emma Hopkin said: "My remit is to grow Bloomsbury's children's and educational publishing globally so I will have responsibility for their international territories and the UK – Germany, the US and UK will report to me. I think the digital future is global and the Bloomsbury structure allows for global publishing, which really appeals to me. Digital will be a big part of my remit." She was at Macmillan Children's Books for 15 years, first as sales and marketing director, and then as managing director from 2005.

Over this summer Bloomsbury's London office is moving out of its Soho Square base to new offices in Bedford Square.