Beautiful Books has launched its first fixed-format colour e-book on the iBookstore, Am I A Chap? by Gustav Temple, with plans to release more, some as e-book originals, in 2011.
The colour e-book was produced for Beautiful Books by TrailerPark studios in Los Angeles, and runs to 192 full-colour pages, mirroring the size and look of the physical book on the iPad.
Am I A Chap? is a comedy title, designed to help readers spot "species of British gentlemen", such as dandies, cads and eccentrics. It is priced £8.99.
Publisher Simon Petherick said: "The international launch of our first fixed format colour e-book is a major milestone for us towards our objective of becoming a publisher operating equally in both physical and digital media.
"Am I a Chap? is the first of several colour e-books to be launched in 2011, several of which will be originated as digital titles, with the potential for a physical follow-on. The speed to market offered by e-books, and the sheer quality of the reproduction afforded by the iPad, make this a genuine revolution in the way we publish."
Temple is the editor of The Chap magazine.