Beano promotion at St Pancras

Beano promotion at St Pancras

DC Thomson is partnering with London’s St Pancras International station this Christmas to promote The Beano 2015 annual.
 
Starting this month, Dennis the Menace and other characters from The Beano will “take over” the station for a 13-week period. The station will host an exhibition about the history of the comic and workshops with artists, and Dennis and his friends will feature in the station’s Christmas decorations.
 
St Pancras station also features on the front cover of the annual, with Dennis and Gnasher running to catch The Beanotown Express from platform five.
 
“We’re really excited to be able to unveil this exclusive partnership with St Pancras International to support the nation’s favourite annual… the station sees thousands of children and families visit the station every day, so it’s a real privilege to be able to offer a unique Beano experience for young and new fans of all ages,” said Tim Collins, head of brands at DC Thomson.
 
The Beano
2015 annual is on sale now, r.r.p £7.99.