Be 'agile and innovative', Geller urges publishers

Be 'agile and innovative', Geller urges publishers

Jonny Geller has warned that publishers must adapt creatively now to remain "relevant" in the near future.

Speaking to IPG president Jonathan Harris at the organisation's Virtual Spring Conference, the literary agent and chair of Curtis Brown said larger companies needed to think about "structural changes" and take risks, to avoid stagnation.

With many smaller independents voicing their concerns about surviving the next year, Geller forecast "lots of consolidation over the next three years", as larger companies will be in a position to buy up "cheap businesses".

Despite this, Geller sugg...

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