Books 'to outperform retail market this Christmas'

Books 'to outperform retail market this Christmas'

Despite the challenges to the high street and potential knocks to consumer confidence amid the pre-Brexit turmoil, books are likely to do better this Christmas than other retail industries, analysts say. Meanwhile, retailers are optimistic, praising a "strong" Christmas line-up.

Nielsen BookScan’s TCM figures suggest the festive season may be finely balanced: in the past four weeks (23rd September to 20th October) 13.9 million books were sold for £130.25m, 2.5% down in volume and 1.8% down in value against the same period in 2017. For the year to date, the print market is now just 0.25% ah...

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