Amazon adds video and audio to Kindle apps

<p>Amazon has updated its Kindle apps for the iPhone and iPad, offering the opportunity for readers to watch or listen to embedded video and audio material. Around 10 titles are currently <a href="http://www.amazon.com/kindleaudiovideo" target="_blank">available from the store,</a> including cookery titles, travel guides and a book on knitting.</p><p>Dorothy Nicholls, director, Amazon Kindle, said: &quot;Readers will already find some Kindle Editions with audio/video clips in the Kindle Store today--from <em>Rose&#39;s Heavenly Cakes</em> with video tips on preparing the perfect cake to <em>Bird Songs</em> with audio clips that relate the songs and calls to the birds&#39; appearances.</p><p>&quot;This is just the beginning--we look forward to seeing what authors and publishers create for Kindle customers using the new functionality of the Kindle apps.&quot;</p><p>Bill Newlin, publisher at Avalon Travel, whose guides are available on the store, said: &quot;In the new Kindle Edition with audio/video of <em>Rick Steves&#39; London</em>, the embedded walking tours allow customers to listen to Rick as they explore the sites of London. Rick&#39;s narration adds depth to the reader&#39;s experience, while listeners can follow the routes more easily with the text.&quot; </p>