Adults and teenagers still prefer print books to e-books, WBD survey says

Adults and teenagers still prefer print books to e-books, WBD survey says

Almost half of teenagers have read a book on a computer, according to a new survey to mark World Book Day. As hundreds of events get under way across the country today, 40.8% of teenagers said they had read a book on a computer, with 17.2% reading on a mobile phone. However, when asked which media they preferred both adults and teenagers selected the print book ahead of news, magazines, blogs, comics and even e-books.

Tablet devices, including the Apple iPad, have been used to read books by 13.3% of teens. E-readers came fourth among those surveyed with only 9.3% of teens having used one. The Lord of the Rings, The Hitchhiker's Guide to the Galaxy, The Diary of Anne Frank and 1984 have been revealed as the most popular titles by teenagers of today and the past.

The survey asked adults about their reading habits as teenagers and compared them to teens today. The favourite teenage read among adults was Sue Townsend's The Secret Diary of Adrian Mole, with 10.2% of those polled picking it. Next was JRR Tolkein's The Lord of the Rings with 9.5% of the vote and third was Stephen King novels (8.2%). Harry Potter was the overwhelming pick among teens of today, with 30.5% of them choosing the series as their favourite read. The Twilight series was next (14.1%), with The Lord of the Rings third with 9.1% of the vote.

Rachel Russell, chair of World Book Day 2011, and business unit director for books at WH Smith said: "In the year that World Book Day is focusing on helping teenagers celebrate books and reading, it's interesting to see what tastes and traits young readers today share with readers of the past. Our results show that in a world of digital media teenagers still love books, and are enjoying classics novels as well as contemporary bestsellers. It would be interesting to see answers to the same questions from teenagers in another generation¹s time."