Virtually the same? Irish festivals look to innovate in new online iterations

Virtually the same? Irish festivals look to innovate in new online iterations

There are no comprehensive statistics on the overall revenue generated by the approximately 75 literary festivals held in Ireland and Northern Ireland each year. But just a glance at a few which have assessed their economic impact suggests it is very great indeed.

One of the biggest book celebrations is Bloomsday—the Ulysses read-along, Edwardian cosplay and Joycean pub crawl which takes place each year on 16th June, the day on which James Joyce’s masterpiece is set. Dublin City Council reckons it generates around €50m for the capital each year. Cork’s seven book fests—including the Cork I...

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