Review of 2018: Children’s continues growth as non-fiction drives the market across the board

Review of 2018: Children’s continues growth as non-fiction drives the market across the board

Perhaps as a direct result of the Brexit omnishambles and worrisome politics across the Atlantic, the hot trends last year were books that focused on keeping body, mind and soul together; that celebrated inspirational or previously unsung life stories (as long as they weren’t celebrities), and ones that looked to experts to help examine and explain some of the weighty issues of the day.

Given that, it is unsurprising that Adult Non-Fiction: Trade was the major Nielsen BookScan category that drove last year’s relatively modest (+2.1%) overall growth. The £719.3m earned last year in NF:T was...

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