Duan named c.e.o. of PRH North Asia

Duan named c.e.o. of PRH North Asia

Oxford University Press’ former business development director for Asia, Helen Duan, has been named as the new chief executive of Penguin Random House North Asia.

Part of her job will be to grow the business in Asia, which is seeing an increased demand for education and children’s books, c.e.o. of PRH worldwide, Markus Dohle, said.

Duan replaces Jo Lusby, who led Penguin China, and then Penguin Random House North Asia, for 12 years until she left the company in March.

She will be based in the Penguin Random House Beijing office, report directly to Dohle and become a member of the Penguin Random House Global Executive Committee (GEC).

Dohle said: "I am thrilled to welcome Helen to Penguin Random House to help us grow the business and implement our strategy to take us to the next level in this important region, where we are seeing an increase in demand for strong brands, a growing appetite for education and children’s books, wider consumer adoption of online retail, and a rise in the prevalence of social media platforms."

In her previous role as director, business development for Asia at Oxford University Press, Duan “demonstrated exceptional leadership through her contributions to the day-to-day and long-term direction of the company”, PRH said. She also expanded the sales and market portfolio of her previous company Proquest, which sells e-resource discovery and management softwares to libraries and corporates in China, Hong Kong and Taiwan.

Dohle continued: "For the past 15 years, Helen has been a proven business and relationship builder with a strong financial, sales, digital, and entrepreneurial background. In her role as c.e.o. of our North Asia operations, Helen will lead our publishing and sales teams, and help our local and international authors reach their full creative potential and largest audience."

He added of Lusby’s departure: “Penguin Random House thanks Jo for her innumerable contributions to our North Asia business and wishes her all the best for the future."

Duan said she looked forward to growing authors' readership, as well as “maximizing the potential from our licensing and rights businesses as well as our publishing and bookseller partnerships”.